Brand Ambassadors

Our Brand Ambassadors

We support a range of established and up-and-coming riders to help them achieve success in their chosen disciplines. There are lots of opportunities for them to keep in touch, from taking part in our Tried and Tested series, sending in photos, videos or reports on competition successes.

If you would like to become a brand ambassador for Smart Grooming, please read our blog for useful hints and tips when you apply. We only recruit new ambassadors once a year and our selection process begins at the beginning of each year.

Victoria Turner

I’m Victoria, and I specialise in competing coloured horses and ponies within British Dressage (BD). Currently, I have eight horses — seven of which are coloured. My most experienced horse is competing at Elementary level and training towards Medium at home.

I’ve brought on all of my horses myself, either from weaning or as 3 year olds. Raven is the exception, as I’ve had her since birth in 2024 from my mare Rosy.

Over the years, I’ve competed at the BD Nationals, been selected for the BD Youth Home International team, and placed 4th at Horse of the Year Show in 2016.

Kirsty & Amelia Lockhart

Amber Major

Dylan Ward

Team Ejb

sarah ulph

I’m Sarah, a 30 something amateur eventer with my BFG Ozzy, who is a whopping 18.3hh! We’ve been a partnership for almost 5 years and gone from never eventing before to moving up the levels to Novice. Our 2025 aims are to continue low level eventing and also try our hand at some show jumping as Ozzy loves to jump! Being a dapple grey (more white than anything) my go to products are the deep purple shampoo, polar white spray, cover up spray and leg & body whitener – they are all life savers when you have a grey!

francesca cawley

I'm Francesca Cawley and I’m a 19-year-old International Dressage Rider for Great Britain. I’ve competed with my Hanoverian gelding, Bon Ton, for several years, achieving a major goal in 2023 by representing Great Britain at three domestic CDIs and winning a team silver at the Le Mans Nations Cup at Junior level. I was also selected as one of 12 British Dressage National Academy Athletes in 2022 and 2023 and was long-listed for the 2023 FEI Junior Europeans. This season, I’m stepping up to Young Rider level with my new horse, Dolly, aiming to represent Great Britain at the 2025 CDIs. I’m thrilled to join Team Smart Grooming and share my passion for the products I love and use every day!

ben perry

I'm Ben Perry, a 24-year-old 4* event rider and groom based in Leicestershire. Despite coming from a non-horsey family, growing up in the countryside sparked my love for horses. After school, I worked as a home groom and rider for showjumper Holly Smith, then became a working pupil for Richard and Victoria Jones at 18. I spent three seasons as head boy for Alex Tordoff and now work as travelling groom and yard manager for young rider Lucy Stimson. I also compete my own horse, Karla, who I've had since I was 16. We've won at intermediate level, placed in the top 10 at 3*, and are aiming to complete our first 4*L this season.

natasha heaphy

I'm Natasha Heaphy, based in rural Cambridgeshire with a team of 14 ponies across two yards. I specialise in In Hand Showing, focusing on Welsh and plaited ponies. Highlights include Champion Gelding at the Royal Welsh, Reserve Show Hunter Pony Breeding at Royal Norfolk, multiple WPCS Bronze and Silver medals, and NPS Silver Medal Rosettes. I co-own Kerose Stud with my wife Megan, where we breed Welsh Section A and Welsh Part Bred ponies. I also enjoy judging when time allows and proudly sit on the UK Ponies & Horses judging panel.

hannah smart

I'm Hannah Smart and I’m thrilled and honoured to be working with the smart grooming team. I’ve worked within the equine industry for a number of years across multiple disciplines at championship level and love using smart grooming products within my work to achieve an impeccable standard of turnout. I’ve been very fortunate to have such a great tutor within my mum, showing me all the tricks with the ponies, throughout pony club and showing growing up. 

vicky lee

I am Vicky and this is my boy Ferdie who is 15 this year, over the past 11 years I have backed and produced him myself, we have competed at many county shows, Windsor horse show, CHAPS championships etc in hand and ridden. We have also competed up to Elementary dressage unaffiliated, we also enjoy hacking, endurance rides too.We are very excited to join the team as a Brand Ambassador for 2025. 

Mali Gurung

Hi, I’m Mali! I’m completely pony-obsessed, I’ll ride anything with four legs and a mane, big or small. I love spending time with my pony, Magic, but honestly, I’m Mrs Steal Your Horse; if it’s got a saddle, I’m on it! I might not be competing at high levels, but I still think it’s important that we look our best at local shows and amateur competitions. You’ll usually find me at the yard with a snack in one hand and a grooming brush in the other. I’m one of the youngest content creators on the equestrian scene, a true mini ambassador who loves sharing the fun side of pony life. Smart Grooming helps me keep Magic looking her best, while I keep everyone entertained with our Cheeky Pony Day and Mali Meets videos over on Instagram and TikTok.

Contact us

This site is protected by hCaptcha and the hCaptcha Privacy Policy and Terms of Service apply.