We specialise in creating quality grooming products for horses and their riders that really work. We care about inspiring equestrians from all backgrounds to achieve tip top turnout and professional results in all disciplines.

Established in 2006 with only one product, Smart Grooming won Best Product of the Year with the Smart Tails humane tail rake at Equestrian Business of the Year Trade Show. This must-have equestrian grooming tool was the inspiration for building a brand based on products that really work.

Now with over 100 products in our range, we have listened, watched, and collaborated with equestrians at all levels to produce a comprehensive range which caters for anyone who is keen to turn out their horse with pride. Our range now encompasses everything that is needed in all areas of turnout, whether for competition, showing and most importantly for everyday use.