Deep Purple Shampoo
Deep Purple Shampoo
Deep Purple Shampoo
Deep Purple Shampoo
Deep Purple Shampoo
Deep Purple Shampoo
Deep Purple Shampoo
Deep Purple Shampoo
Deep Purple Shampoo

Deep Purple Shampoo

Regular price£6.95
Tax included. Shipping calculated at checkout.
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Smart Grooming Deep Purple Shampoo is a conditioning shampoo that helps to neutralise and lift yellow staining.  This superb shampoo is gentle but effective and contains essential oils of lavender to soothe sensitive skin. Can be applied neat or diluted depending on the severity of the staining.

For Best Results:

Wet the coat thoroughly and apply shampoo, working to a lather. Rinse off with clean water.

For very yellow tails, use neat directly on the tail, lather well and leave on for a few minutes, rinse and repeat. Spin the tail to remove the majority of the water, and apply Super Shine or Tame The Mane, to protect the hair from further staining.


Sodium Laureth Sulphate, Aqua, Cocamidopropyl Betaine, Lavender Essential Oil, Pearliser, Lavender Colour.

We aim to have all orders dispatched within 24-72 hours of receipt.

  • UK Tracked 48 Delivery, 2-4 working days, £3.95
  • UK Tracked 24 Delivery, 1-2 working days, £7.50
  • UK Express Courier Weighted Items (over 5kg) 1-2 working days £7.50
  • Scottish Highlands & Northern Island - £17.00
  • Scottish Islands, Isle Of Man & Channel Islands - £19.00

All international charges are calculated at the checkout; prices are based on the order weight and location of the delivery destination.

View further delivery information here. 

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From recycling waste products for onwards packaging as well as sourcing packing materials that are recyclable and made with recyclable content.

We are constantly looking at ways to make our carbon footprint smaller and doing our best to be a sustainable company.


Rest assured that all Smart Grooming products have been thoroughly tried and tested, and formulated to conform to industry standards.

Where possible we use natural ingredients and essential oils for the wellbeing of the horse.

Customer Service

Our commitment to excellence stems from a genuine understanding and connection with equines.

Our team at Smart Grooming strive to provide excellent and informative customer service as well as being on hand with knowledgable, first hand advice on our product range and usage.

Customer Reviews

Based on 24 reviews
Perfect for Bathing!

Does exactly what it says on the bottle, removes stains extremely well and leaves a perfectly white appearance. Smells good and lathers really well too.


Smells great and leaves pony super soft!

Katie Stephens

There’s no better shampoo for whitening and de staining than deep purple shampoo! So many factors, it works quickly and effectively but at the same time it is conditioning and gentle on the coat and skin!


By far the best whitening shampoo! Used with the blue rinse powder it’s very good. Gets tails very white and removes stains instantly!

Chantelle Oliver-Symonds
Bright White Socks!

Absolutely love this shampoo for getting stubborn stains off white socks and really enhancing my horses coat. It smells divine and leaves the coat silky smooth, highly recommended!

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